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Our Story:
A Journey
from Passion
to Purpose

A Taste of Norway for the World

At Rein by W, we are three passionate food enthusiasts united by a lifelong love for Norway’s unique culinary treasures. From the first crisp bite of wild-caught fish to the sweetness of berries handpicked in the Norwegian wilderness, our homeland has always been a source of inspiration. We’ve longed to share these treasures—the pure, authentic flavors of Norway—with a global audience.

We launched Rein by W with a dream: to create value for local Norwegian producers while bringing exclusive food experiences to the world. Our mission is to connect some of the rarest and most authentic ingredients—wild fish from freshwater and the ocean, seafood, artisanal cheeses, honeys, preserves, non-alcoholic and alcoholic beverages, snacks, supplements, and even exclusive gourmet pet food—to an exclusive clientele. These products, rich in history and tradition, are tailored for luxury restaurants, high-end boutiques, and gourmet establishments that value the exceptional.

Our philosophy is simple. We are inspired by the rugged beauty of the Norwegian landscape and its ability to produce raw materials of unmatched quality. We believe in the power of sustainable practices and in preserving the traditions of small-scale producers who work in harmony with nature.

As luxury aficionados ourselves, we understand the desire for exquisite flavors and extraordinary dining experiences. This understanding drives us to deliver only the finest products, ensuring that our clients can craft unforgettable menus and delight their customers with the best the Nordic region has to offer.

At Rein by W, luxury is our mantra, taste is our motto, and passion for the unique is at the heart of everything we do. Now, we invite you to join us on this journey—to bring the richness of Norway’s natural bounty to the world, and to share with your customers the exceptional flavors that have captured our hearts.

Managment 

Together, we are more than a team—we are a family bonded by our devotion to excellence and our desire to elevate every dining experience. At Rein by W, we combine our talents to connect you with the most exclusive and authentic flavors from Norway.

Håkon H.M.

 

CEO & Co founder
- The Culinary Connoisseur

With years in fish sales and a passion for food, our CEO is devoted to creating unique, lasting customer experiences defined by quality and authenticity.

(47) 977 09 806

Stian A.L.

 

Chairman & Founder - The Visionary

Driven by a passion for shaping bold visions and delivering exceptional customer experiences, our founder is dedicated to serving the world’s elite markets with exeptional quality and innovation.

(47) 995 96 152

Our
Office

A Central Hub in Lørenskog

Located in Lørenskog, our office serves as a central hub in Norway, connecting the finest local producers to international markets. With a strategic location and a focus on efficiency, we ensure seamless operations and accessibility for our partners and clients.

Our Team

Our dedicated team is united by a passion for excellence, sustainability, and delivering the finest Nordic goods to elite markets. With expertise spanning sales, logistics, and supplier support, we work seamlessly to exceed expectations and create exceptional customer experiences.

Sales Team

Sales & Support

Our dynamic sales team is dedicated to connecting clients with the finest products from Norway. With deep industry knowledge and a passion for excellence, they work tirelessly to deliver tailored solutions and build strong, lasting relationships.

Supplier Support

Supplier Managment

Our supplier support team is the backbone of our operations, ensuring seamless collaboration with local producers. They provide guidance, handle logistics, and uphold our commitment to quality, helping suppliers bring their exceptional products to the world.

Adress: Rasta Gaardsvei 2, 1461 Lørenskog, Norway

Legal Name: Rein by W AS

Org.nr: 931 128 043

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